Four Color Printer

When developing a four color printing project, it helps to have what is known as a “proof” - an example of the final product with which to make decisions and gauge how to proceed.

Graphic design studios are always looking for a way to create proofs that are representative of the final product, to assist graphic design studios and their clients envision the final project, it’s pretty important to print samples on the same size and type of paper that the final project will be printed on.

The correct four color printer should have the capability to print accurate proofs of a whole host of project types, ranging from posters and business cards, to direct mailers and brochures. Evaluating your paper dimension needs in advance before buying a four color printer to make sure that it accommodates your needs. At the moment, many four color printers have the capability to print on  paper sizes ranging from 4 x 6 inches to 12 x 18 inches on a wide range of paper types and stocks.

Another consideration to take into account in addition to the range of paper types and sizes a four color printer can handle is “duplexing”. Duplexing is printing on two sides of a piece of paper, without physically turning it over. This is also referred to as “2-sided printing”  any graphic design pprojects require two-sided printing. Two-sided four color prints are crucial for proofing because they can more accurately reproduce everything ranging from marketing brochures to the pages of a magazine, pamphlet or a book. The automatic duplexing capability offered by  the better models of today’s network printers is one of the cheif deciding points for Modern Printing Incorporated, a full service marketing communications firm based in the greater New York metro area, when they were looking to purchase a new color printer for proofing. Modern Printing Incorporated prints photos, design sketches, and publication mock-ups for its clients. According to Modern Printing Incorporated, other key deciding factors includes a printer’s color matching capabilities, the crispness of the image output, and the ability to handle heavy paper stocks that propfessional work is distributed on.

Four Color Printing

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This entry was posted on Sunday, April 26th, 2009 at 7:56 pm and is filed under Four Color Printer, Printing Techniques. You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site.